Elevating The Art of Hairdressing: Blo Blow Dry Bar Opens in Manila!

Blo, North America’s original Blow Dry Bar has finally hit Manila! Currently, Blo has two branches in Manila: Powerplant Mall and Serendra. The first one to open was the Powerplant Mall branch, and I was invited for a firsthand experience!

 Much like Nail Salons, Blo is dedicated to another salon service, which is what most people would consider as an extra to the usual and major treatments such as hair cut, hair coloring, hair perming, and the likes: Blow Drying. At Blo, Blow Drying is not just a service-it's an art that’s why their Blo-ers (their fancy term for Hairdressers) must take a Ph.D. in Blow Drying at Blo (U)niversity (Blo’s training camp for aspiring Blo-ers) before they start working in any of Blo's salons: In here, the students are being trained to artfully and skillfully blow dry and style hair, as well as to master Blo’s signature hairstyles and techniques. At Blo, the unsung hero of salons, the Blow Dry person, is the star-no cuts, dyes, and perms to be found in here!

Interior

The salon has this fresh, happy, and ultra feminine vibe--No deep, dark, serious colors to be found in here because Blo’s all about having fun!

Looks to me, the brand swears by TriDesign’s hair products.

It’s totally new to me, and it is very interesting because all its products match the normal pH balance of human hair. I will probably try it soon.

Okay! Let’s now go to the much-awaited part: Blo’s services!

Blo has two major services:

Blo Out- a menu of Blo’s ready-to-wear hairstyles. You can also opt for other add- ons with your Blo-Out hairstyle: Deep Conditioning Treatments and Bonded Extensions. Price is P500.00 per hairstyle

A La Carte- customized blow drying and styling. Bring a picture of a particular hairstyle that you want to achieve, and the Blo-ers will do it for you!

They also offer Blo- Bro (for dudes), bridal packages, party packages, and Hidden Assets (Hair Extensions) among other services. For those who can’t drop by in any of their branches, they have Book A Blo, an on- location service wherein the Blo-er will go straight to where you are and transform your hair from drab to fab.

I went for Holly Would, one of the hairstyles from the Blo-Out menu. Click READ MORE and see the step-by-step procedure!